sahroo: Luxury Fashion Brand

  • Creative Direction

  • Branding

  • Photoshoot

  • Events/Partnerships

  • Social Media Ads

  • Website Design

sahroo is a luxury womenswear fashion brand, creating statement pieces in limited collections. They were looking for help with their branding, photoshoot, trunk shows, social media, and partnerships.

 

Website Design

Worked with a developer to build out their website. Implemented usage of google analytics, facebook pixel, social media ads, SEO, and marketing emails via MailChimp.

The Photoshoot

Headed the creative direction and sourced models, stylist, makeup artists, photographer and venue for a photoshoot in NYC. 

The Newsletter

Designed and executed weekly marketing emails while partnering with two French fashion brands, Offtrack and D'Estree for a trunk show in addition to organizing and hosting the sahroo launch party. 

The Packaging

Designed the hand tags and postcards. 

The Event

 
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